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 Next Big NBA Market: India?
Next Big NBA Market: India?
With the NBA's overwhelming success in capturing a giant slice of the giant Chinese market -- thanks to Yao Ming , of course -- Sam Dolnick of the Associated Press looks into the league's steps toward elbowing into another major Asian market : India. Dolnick reports that, along with the lack of an Indian Yao, the major obstacle is basketball infrastructure -- courts and coaches ... basically ...