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TNT Extends Agreements with Presenting Sponsors for NBA on TNT
The Biz of Basketball :: Part of the Business of Sports Network —
Turner Sports announced today that it has extended its current partnerships with AutoTrader.com, Hyundai, Southwest Airlines and T-Mobile as major sponsors of its award-winning NBA on TNT studio coverage for the 2008-09 NBA season. Additionally, each of the four partners will also sponsor the new NBA TV studio shows and will be featured on NBA.com. The 2008-09 NBA season marks Turner’s 25th anniversary of NBA coverage and the inaugural year of Turner’s partnership with the NBA to operate the NBA Digital portfolio, which includes NBA TV, NBA.com, NBA League Pass, WNBA.com and NBADLeague.com. “The prime value of the NBA brand is reflected in the overwhelming response by Autotrader.com, Hyundai, Southwest ...
Coach K Renews Agreement to Host Show on Sirius XM Radio
The Biz of Basketball :: Part of the Business of Sports Network —
SIRIUS XM Radio announced today that Mike Krzyzewski, the head coach of the Duke University and U.S. Men's Olympic basketball teams, will return to host his exclusive weekly talk show, Basketball and Beyond with Coach K. The show's fourth season tips off tonight, October 21 (7:00-8:00 pm ET), and airs nationwide on XM channel 144 and SIRIUS channel 123. Every week, Basketball and Beyond with Coach K will feature discussions on a wide array of topical issues, covering the state of college basketball and showcasing Krzyzewski's personal perspective on principles for life on and off the court. Coach K and his returning co-host, Dave Sims, will interview a variety of ...
adidas Launches “NBA Tested. Brotherhood Ready” Campaign
The Biz of Basketball :: Part of the Business of Sports Network —
adidas NBA Video Part 1 - Arenas in DC @ Yahoo! Video Twelve, unknown ball players from the U.S. and China will be featured alongside NBA stars Kevin Garnett, Gilbert Arenas, Dwight Howard, Tracy McGrady and Tim Duncan in adidas’ 2008-2009 start of season basketball campaign. Themed “NBA Tested. Brotherhood Ready.” the ...
Blazers Exercise Options for Roy, Aldridge, Rodriguez, and Oden
The Biz of Basketball :: Part of the Business of Sports Network —
The Portland Trail Blazers exercised fourth-year options on the contracts of forward/center LaMarcus Aldridge, guard Sergio Rodriguez and guard Brandon Roy, while exercising their third-year option on center Greg Oden. The moves, announced today by General Manager Kevin Pritchard , keep all four players under contract through the 2009-10 season. The Trail Blazers acquired Aldridge, Rodriguez and Roy in 2006 draft day trades. Portland selected Oden with the No. 1 overall pick in the 2007 NBA Draft. Source: Portland Trail Blazers ...
Chris Paul and Deron Williams on the Cover of ESPN The Magazine’s NBA Preview Issue
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Over the past three NBA seasons the who-is-the-better-point-guard debate has grown in lockstep with the New Orleans Hornets’ Chris Paul and the Utah Jazz’s Deron Williams friendship. The more each tries to outdo the other, the more intertwined they become. Both have achieved elite point guard status in only three seasons. Both have been part of deep playoff runs, and both probably will be for the foreseeable future. So who’s better? In the new issue of ESPN The Magazine on sale today, writer Ric Bucher surveyed scores of insiders and fans, and each group went with Paul (sorry Deron). Paul on Williams: “I try to crowd him and live with jump shots. He’s going to score, but when he gets ...
adidas Unveils Limited Edition Garnett Signature Commander 2008 Champions Shoe
The Biz of Basketball :: Part of the Business of Sports Network —
On Monday, adidas unveiled Kevin Garnett’s Team Signature Commander 2008 Champions shoes to commemorate Garnett’s first NBA Championship. Garnett will wear the TS Commanders during the Celtics’ first game of the season against the Cleveland Cavaliers on October 28. ...
NBA.com Launches Revamped NBA League Pass Broadband
The Biz of Basketball :: Part of the Business of Sports Network —
NBA Digital today announced that for the first time ever fans can subscribe to a full season of live NBA game webcasts directly on NBA.com with NBA LEAGUE PASS BROADBAND. The enhanced subscription service will provide fans with access to 40 live NBA games online each week. A special free preview is available now for all fans. ...
NBA on TNT Sees High Ratings for Season Openers
The Biz of Basketball :: Part of the Business of Sports Network —
Turner Sports reported today that TNT’s exclusive NBA Opening Night coverage on Tuesday, Oct. 28 delivered exceptionally high ratings, household and key demo growth across the board for the network’s NBA doubleheader. TNT’s two games featured the Cleveland Cavaliers at the defending NBA Champion Boston Celtics (8 pm ET), followed by the debut of 2007-08 NBA #1 draft pick Greg Oden and the Portland Trailblazers at the defending Western Conference Champion LA Lakers. The two games saw a 12% rise in ratings (1.7 U.S. Rating vs. 1.5 last season) and a +14% increase in households (1,914,000) over TNT’s 2007-08 exclusive Opening Night doubleheader featuring the Portland Trailblazers @ San ...
KG and T-Mac Release "Embrace Change, Vote '08" Shoes Through adidas
The Biz of Basketball :: Part of the Business of Sports Network —
Days away from arguably the most important presidential election of our lifetime, the excitement and anticipation is felt not only in our communities but now extends to the sports world. On Election Day as Kevin Garnett and Tracy McGrady go head-to-head on the basketball court, their adidas footwear will celebrate this historic day and encourage fans to make their voice heard by voting. In conjunction with the new NBA rule allowing footwear modifications for special days during the season, adidas personalized shoes to honor KG and T-Mac’s passion for this election. “Embrace Change, Vote ‘08” will be inscribed on Garnett’s TS Commander while “Change is ...
