Facebook

Twitter

StumbleUpon

Email

topics:

MLB

Manny Ramirez

Boston Red Sox

Los Angeles Dodgers

ESPN

New York Yankees

vote downundo vote up flag

adweek.blogs.com - 8/4/2008

AdFreak: Manny: machine wash cold, tumble dry low

—

Manny3 Boston Red Sox slugger Manny Ramirez was traded to the Los Angeles Dodgers last Thursday. ESPN agency Ground Zero quickly sprang into action, and by lunchtime Friday, “nearly every Laundromat in Los Angeles county had at least one ‘Lost Red Sock.’ ” Even the Encino Quickie Wash? The agency’s interns must have loved tooling around all day, dropping off socks, pocketing fabric softener. ...

Leave a Comment

ESPN socks it to Boston
Extra Bases — ... According to Adfreak.com, ESPN ad agency Ground Zero quickly sprang into action after Manny was traded to the Dodgers last Thursday, and by lunchtime Friday, “nearly every laundromat in Los Angeles county had at least one ‘Lost Red Sock.’ ” ...

ESPN's Ad Agency Is At It Again, Hits Up L.A. Laundomats
AwfulAnnouncing — The last time we talked about an ESPN Ad Agency campaign, it was those weird eyeball balls that they mailed out. Well this time them gone even further out the box and into the laundromat....literally. From AdFreak via STIR has the details.... Boston Red Sox slugger Manny Ramirez was traded to the Los Angeles Dodgers last Thursday. ESPN agency Ground Zero quickly sprang into action, and by lunchtime Friday, “nearly every Laundromat in Los Angeles county had at least one ‘Lost Red Sock.’ ” Even the Encino Quickie Wash? The agency’s ...

Evening Red Sox Delight - 8/4
SOX & Dawgs — ... with a 5.94 ERA this season, including a 0-4 record with an 8.50 ERA over his last 6 starts. Trey Hillman will counter with Gil Meche tonight, who sports a 4-2 record with 3.69 ERA in his career against the Red Sox in 8 starts. Meche is 3-0 with a 1.27 ERA in his last 3 starts. Gordon Edes is standing behind his report that Scott Boras called the Red Sox about Manny staying after the trade had happened. ESPN’s ad agency went a little overboard with this guerrilla marketing campaign. David Aardsma will throw another inning ...

ESPN Welcomes Manny Ramirez to Los Angeles … at Laundromats Everywhere
The Big Lead — ... Ad Freak with a tremendous find - the day after Manny Ramirez was dealt from the Red Sox to the Dodgers, ESPN agency Ground Zero dispatched its minions all over Los Angeles county to distribute these little gimmicky ads to laundromats everywhere. ...

Los Angeles Plagued By Manny’s Lost Red Socks
SPORTSbyBROOKS — In one of the cooler stories you’ll read this year in the “Manny Ramirez -related guerrilla ad campaign” realm, ESPN ad agency Ground Zero celebrated Manny’s trade to the Dodgers last Thursday by littering “nearly every Laundromat in Los Angeles county” with lost red socks. Manny Ramirez Ad Freak sock Now even if Manny gets hurt tomorrow, the trade was completely worth it for LA. From ADFREAK: Boston Red Sox slugger Manny Ramirez was traded to the Los Angeles Dodgers last Thursday. ESPN agency Ground Zero quickly sprang into action, and by lunchtime Friday, “nearly every ...