Beckham to front England’s World Cup 2018 bid

It was Lord Sebastian Coe’s presence that helped London win the rights to host the 2012 Olympics and now it’s the turn of a certain David Beckham to do the same in a different ball game. David Beckham is easily the most recognizable footballer on the planet and it is his face and the billions stringed to it that the English FA want to use to bring home the 2018 World Cup . [link]