BostonHerald.com - Boston Red Sox: NESN puts clamps on local stations
| Can't Stop The Bleeding found this 3/19/2007 on redsox.bostonherald.com [flag] |
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NESN’s Line In The Sand
Published 3/19/2007 by GC at Can't Stop The Bleeding
... , redefining how Red Sox highlights can and cannot be used. From the Boston Herald’s Jeff Horrgan.
NESN gives Boston fans reason to believe the Sox are just as selfishly stupid as they’ve always suspected
Published 3/19/2007 by Seth Mnookin at The Feeding the Monster Blog -- In which the author discusses Boston, the Red Sox, the media, and very occasionally popular music.
... But so what, right? It’s not like this story is just breaking. But another one is, a story in which NESN is showing it has internalized MLB’s battle/war valuation all too well. According to an article in today’s Herald, NESN (which the Sox own 80% of) will no longer permit local stations to air highlights while a game is still in progress. Think about that. You’re watching American Idol and at the tail end of an ad break, there’s a teaser for that night’s newscast. But now you won’t get, “Papi hits another two homers as the Sox face off with the Jays; full report at 11.” (Or at least you won’t get a video clip to further draw you in.) That means you’ll see less of those teasers. That means fewer people are likely to stay up and watch the sports highlights. And that means fewer people are going to realize in the middle of the ga
