Two Football Viewership Notes
fangsbites.com 18 days ago — To show that football attracts viewers, we have ratings notes from both NBC and CBS. Starting with NBC, almost 22 million viewers watched Sunday night's Cowboys-Eagles game proving that the marketing campaign that "Sunday night is Football night" is practically true. 21.9 MILLION WATCH ...

This day in history...
sportsmediawatch.blogspot.com 19 days ago — November 9, 1989: The NBA signs a lucrative 4-year television deal with NBC.The deal, worth over $600 million, "more than triples" the NBA's previous 4-year deal with CBS. Under the deal, NBC would air 20-26 regular season games -- up from 16 games on ...

TV Sports - An NBC-Comcast Deal Could Offer Ebersol a New Role
nytimes.com 15 days ago — Dick Ebersol has thrived under General Electric for 20 years as the head of NBC Sports. He has spent billions of G.E.’s dollars on the rights to show eight Olympic Games, from Atlanta to London. But Ebersol might soon have a new boss — Comcast — if ...

Programming Note
hardballtimes.com 25 days ago — When I started writing ShysterBall in the spring of 2007, the idea was to give me a place to be where I could escape the stress and unpleasantness of my legal career, if only for the briefest of moments. As time went on, it began to consume more and more of my waking hours and, in all honesty, ...

Comcast must make the right calls on sports in any NBC deal
sportsbusinessjournal.com 26 days ago — It’s looking more likely that Comcast will be successful in its attempt to take control of NBC , judging by a series of meetings the two sides have had over the past few weeks. Toward the end of October, the top executives from NBC and Comcast — ...

NBC Sports Names NFL/Arena Football PR Vet Chris McCloskey Communications VP
eyeonsportsmedia.com 23 days ago — Syracuse University (SU) is probably wishing they had veteran public relations professional and SU alum Chris McCloskey (SU '93) on hand after last night's embarrassing exhibition loss to Le Moyne College. But McCloskey had other things on his plate. ...

NBC campaign set to start snowballing toward Vancouver
sportsbusinessjournal.com 10/26/2009 — By JOHN OURAND Staff writer NBC Sports is set to launch an extensive marketing campaign promoting the Vancouver Winter Olympics starting Nov. 4, 100 days before the opening ceremony. The campaign, dubbed “Countdown to Vancouver,” officially kicks off ...

NBC Wins with Pro and College Football
fangsbites.com 10/20/2009 — NBC Sports has received the final weekend ratings and they were good. They were good for Sunday Night Football which won the night over some tough competition and they were good for USC-Notre Dame on Saturday afternoon. NBC SPORTS SCORES WITH "SUNDAY NIGHT FOOTBALL" AND NOTRE DAME Falcons ...

USA Network's new deal with WWE could foreshadow a bigger deal
latimesblogs.latimes.com 12 days ago — USA Network's move to renew its deal for "Monday Night Raw" with World Wrestling Entertainment for another four years may be just the beginning of a broader partnership between the NBC Universal-owned cable network and Vince McMahon's WWE. WWE, as...

Comcast + NBC = Sports Juggernaut
businessweek.com 10/23/2009 — Look out ABC/ESPN. If Comcast acquires NBC Universal from GE, it could become the dominant player in the cable-sports business By Rick Horrow and Karla Swatek 1. What a Comcast Buyout of NBC would Mean for Sports If Comcast's ( CMCSA ) high-profile ...