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Commissioner David Stern Eyes NBA Franchise in London
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Yeah, but isn’t David Stern a Jew?
Yeah, but isn’t David Stern a Jew?
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Will the Brits fancy a franchise?
The interplay of basketball, social media, and marketing — ... in "The Old Smoke." Now, there's increased conversation around the possibility of launching an NBA franchise in British capital of London. The Washington Post reports on the League's plan to leverage the 2012 Olympic Games as a way to cull interest in the third most popular round-balled game (yes, cricket prevails here) in the country. ...

The London Monarchs
ShamSports.com: NBA News That Doesn't Really Matter — People of various levels of importance have asked me what I'd think about an NBA franchise in the hit and miss city of good ol' London town. It's something that's been rumoured since the inception of the swanky new "O2 Arena", and it's been mentioned again as a possibility here. I've always crapped on the idea. I don't think it's feasible. Even though Seattle no longer exists, the travel is unfeasibly far to the games ont he west coast, and so the only way to create a manageable schedule would be to have a heavy - if not complete - East coast bias. ...

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Commissioner David Stern Eyes NBA Franchise in LondonWash Post NBA 12/12/2008
The NBA is focusing its gaze on the 2012 Olympics as an opportunity to establish a foothold in London, a city it believes could one day host an NBA franchise.