Counting on a 7-Footer to Reach New Fans

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 Counting on a 7-Footer to Reach New Fans  Links1
 Counting on a 7-Footer to Reach New Fans
Niu is a target for the Nets, the type of observer who just may be lured to East Rutherford, N.J., for the first time by the presence of Yi Jianlian, a 7-foot forward from Guangdong Province in southern China entering his second N.B.A. season. [link]

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Eazy Yi Must Please Nets Fans, Plus 650,000 Other People
Published 10/10/2008 by Marcel Mutoni (marcelmutoni@gmail.com) at SLAM Online
... “The Nets are hopeful that Yi connects with the nearly 650,000 Chinese-Americans in the New York area and beyond, reeling in a coveted new fan base.” ...

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