The global brand maestro David Beckham declined to endorse Fruit of the loom this week when the international soccer star signed onto a campaign for Emporio Armani, New York. He supports the Emporio Armani underwear autumn/winter 2009 collection, which will hit retail later this year. This is sounding gayer and gayer as I write this. The first billboards are to be unveiled on June 18 in San ...