If you build (the postseason) they will come

It's amazing what a number one seed in the playoffs will do for a team's popularity, at least as measured by the amount of media at practice. The rush has started, as the assemblage of cameras, TV personalities, and scribes has probably tripled, and will only continue to grow as the Lakers work their way through the playoffs (yes, feel free to knock on wood). It certainly makes things a little ... [link]