nba.com - 9/20/2008
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The Utah Jazz on Friday announced the team will institute a new variable pricing plan for tickets beginning with the upcoming 2008-09 season.
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Jazz Announce New Variable Ticket Pricing Plans
True Blue Jazz —
... Here's the deal, there are now 3 possible prices for a game ticket: Regular individual game price - Face value ticket from box office or 355-DUNK or whatever. Season ticket holder price - Discounted price because you're probably already spending 2 grand. Upper bowl season tickets have been half price for a couple seasons now I think. The all new Premium Price - The press release doesn't say exactly what this means, but it doesn't take a marketing degree to realize this means HIGHER PRICE.There are currently 10 games designated PREMIUM ...
2008-09 Utah Jazz season kickoff
SLC Dunk —
... PREMIUM GAMES - The Jazz announced that they are going to charge more for certain premium games. The list included LA, Cleveland, Boston, & New Orleans. But then you have the likes of New Jersey, Dallas & Sacramento. The only reason that they're a "premium" game is that they happen to fall on holiday weekends. According to the head marketing guy, "For some time there has been a growing trend in professional sports toward variable pricing." I know that this is a business, and people will pay the prices, but I don't like this. It ...
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