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Lack of exclusivity burns NBA, ABC.
Lakers/Rockets put up solid numbers for ABC on Sunday, but ratings could have been much higher had the games not aired locally in Houston and Los Angeles. ABC drew a 2.9 overnight for the Rockets 22nd straight win Sunday afternoon, up 81% from the comparable game last year, Mavericks/Pistons. Keep in mind Mavericks/Pistons aired opposite the NCAA Tournament; when compared to the NBA game on
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Related: nba abc lakers rockets
Weekend ratings.Sports Media Watch
Overnight (metered market) ratings by sport. Basketball. 4.4: National Championship Selection Show on CBS (6 PM Sunday) 2.9: NBA on ABC, Lakers/Rockets (3:30 PM Sunday) 2.4: College basketball on CBS, Pac 10 Championship, UCLA/Stanford (6 PM Sat.) 1.8: NBA on ABC, Hornets/Pistons (1 PM Sunday) 1.6: College basketball on CBS, Big Ten Semis, Illinois/Minnesota (3:30 PM Sat.) 1.5: College
Kobe Bryant ABC/ESPN halftime featureOdenized
Odenized.com original video on YouTube | Download ABC/ESPN busts out some (probably) rar(ish) images of No. 24 from his childhood and adolescence at halftime against the Rockets .
The Main EventsDime Magazine
Kobe (photo. Chris Sembrot) With all respect to Saturday and Sunday’s NBA and college schedules, this weekend is all about two things: the Big Dance selection show and Lakers/Rockets. T-Mac can win a lot of delegates in his MVP campaign if he can get the best of Kobe’s crew today (ABC, 3:30 p.m. EST) and lead [...]