The Adidas GilIIZero (Gil 20’s)
Gilbertology —
... As promised, Gilbert’s new blog post has all the 411 on the Adidas Gil 20’s including the release schedule, the background story, and much more! ...
Gil's Shoes and the Bandwagon
D.C. Sports Bog —
Gil's Shoes and the Bandwagon Blogs you should read while I sit in the RFK media room waiting for D.C. United's coach..... Gilbert unveils the roll-out schedule for his new kicks, spelled "GilIIZero," but pronounced "Gil 20." Which is about as confusing as a shoe name will ever get. I'm a trend setter, people. I don't want other shoe companies to try to jack my style now. My swag is too phenomenal. If any other basketball player out there wants to compete with my shoes, go ahead, we can have a 50 and Kanye right here. We can start it up, baby. I'll be the bad guy. We can have a sneaker war. Also, Mister Irrelevant is saying the Skins ...
Arenas's Life Story in Sneakers
FanHouse —
... You can see the full rundown on his blog; highlights include a "DC Football" shoe "inspired by the Redskins"; "BUGS" and "TWEETY" Looney Tunes joints for his son and daughter, respectively; and a design dedicated to his Cuban heritage. That one debuts in Miami, obviously, the "Gilwood" is slated for his return to Los Angeles, and the ...
Links from God
Bullets Forever —
... Wow, Gilbert Arenas is taking the release of the new GilIIZeros very seriously. Apparently, there are 20 separate versions of his new shoe (hence the IIZero, aka 20), and they each represent a different element of himself. Check out the blog for the full details. ...
Gilbert Arenas Likes Shoes…
SLAM Online —
... …So much so, that he’s coming out with about 20 different pairs next season. ...
Links: SLAM vs. Gilbert Arenas
SLAM Online —
... The SLAM GilIIZero will drop in New York City on February 19, 2008. Only 1,000 pairs will be made, so if you’re interested you best get your kicks game tight. For the full list of shoes and release dates, check here.) ...
Ep. 187: Love Me, Praise Me, Trade Me
The Basketball Jones —
... Oh, all that, and we’re left to imagine what a TBJ-inspired GilIIZero sneaker would look like. ...
The Dollar With a Donut in the Middle
freedarko.com —
... , and the insanely ornate shoe roll-out plan . Granted, Arenas didn't even get a bid in on the former, but Jefferson called Gil the catalyst behind his big move. Arenas made him want to put up $3.5 million for bragging rights. The GilIIZero thing, while more nerd-novelty than mainstream gamble, still has him getting almost pointlessly creative (and confusing) with his marketing. If you didn't see it there, which I only partly did, this Bonds ball proposal brings it out into the clearing of the shaved: in a very real way, Gilbert Arenas is not afraid to fuck with his money. When Arenas first began to generate very, very low-frequency buzz around the league, it was for his perplexing judgment and his hellishly-involved pranks. There's nothing inherently deep about locker room pranks, which are usually just a way of blowing off steam or generating camaraderie. Their instigator is often some fun-loving dude, in the same w ...
Is Gilbert's Blog Bad Business?
FanHouse —
... notes today, it's also shown how athlete blogs can be a problem. While it gives Arenas a chance to speak off-the-cuff, it can also result in sloppy leaks or pro-competitor comments: Adidas executives [have learned] what an increasing number of marketers have found -- that pitchmen armed with a blog can be tricky. Blog posts are typically candid and breezy, not the kind of safe, stock answers that athletes are often advised to give in postgame interviews, says David Carter, executive director of the USC Sports Business Institute in Los Angeles. Blogs "can either help elevate the status of the companies or it can wreak havoc on the brands they work with," he says. The article points specifically to Arenas criticizing his new shoe, praising Nike and the Starbury line, and mentioning an Addidas/Benihana collabo that had been scrapped. On the one hand, it's good to have Agent Zero be candid. But ...
Gilbert Arenas Uses His Blog To Criticize His Adidas Shoe
SPORTSbyBROOKS —
... : The WALL STREET JOURNAL writes how Arenas used his blog last month to criticize the new GilIIZero under development by Adidas. On reacting to the prototype, the Wizards star typed, " I'm sitting there looking at the shoe like, 'I hope you guys aren't serious.' Because I'm not going to wear this shoe....Nobody is going to wear this shoe ." Adidas wasn't too thrilled to find one of their own under contract lambasting their own footwear, especially when it wasn't even released to the public yet. But the shoe shucker should have known what they were getting into when they signed Arenas to a sponsorship deal. Gilbert has already used his blog to speak his mind, such as complimenting the sneakers made by Nike, Adidas' big rival. He even wrote about how the NBA got mad at him for making a $10 bet with a fan at a game - a post the league made him take down. No word if ...
Brandon Lloyd = Satan
D.C. Sports Bog —
... was not worth mentioning, seeing as how it came outside the lines of battle. Sports fans--like those 3 million sports fans who have visited Gilbert's blog in the past year--do not care what shoes athletes wear, or what ...
Gilbert Arenas Sucks
HoopsBlogging —
... . Not to mention that when he wasn’t busy cheating at video games, he was worrying more about creating 18 color schemes for his GilZero shoes than he was about his shot. ...



