oregonlive.com - 3/12/2008
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Under Armour Inc.'s ad in last month's Super Bowl ended with a phrase, "We are Under Armour. The future is ours." The phrase was widely considered to be aimed at Nike. Nike's response? A 60-second ad for competing cross-trainer shoes with the opening line, "My better is better than your better." With that, the latest sneaker war reaches the battlefield. Nike on Monday flexed its ...
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When I look into your eyes, I know that it's true...
Blazersedge —
Don't worry... we won't start doing a ton of posts like this but any time a picture as precious as this one gets used as part of a multi-platform, multi-million dollar ad campaign... well, sign me up. I guess we now know Brandon's secret for getting to the basket so effortlessly. This picture is courtesy of Nike's SPARQ "My Better" campaign. I'm not sure exactly what that is, or exactly what "My better is better than your better" means, but I do think Nike should contract with a web design company whose motto is "My server is a better server than your server" because I've been struggling for the last 2 and 1/2 hours to get these files to load and link properly from ...
Northwest Sports: In the Morning
Enjoy the Enjoyment —
... Nike's got a new shoe, the Sparq cross-trainer, which they'll be promoting in ads during the NCAA Tourney. Brandon Roy appears in the ads. ...
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LeBron James will appear on the April cover of Vogue, posing with Gisele Bundchen. James is the third man to pose for the magazine's cover in its 116-year history.
