Submit a Story!
Get the BallHype iPhone App
Nike Knows Advertising
Nike Knows Advertising
I don't know what it is about Nike's advertising lately but it actually makes me want to leave the house from time to time. Their latest installment is for something called "SPARQ" (Speed, Power, Agility, Reaction and Quickness) and features an airhorn, a Gnarls Barkley-like song, and a ton of athletes working out.... The shoes are supposed to make you train like Adrian Peterson and ...
Comments
Blog Reactions

The 10-man rotation, starring Kenyon Martin's prosecutor
Ball Don't Lie — ... Posting and Toasting. The Knicks need a Dan Steinberg? No, every team needs Dan Steinberg! PG: Sactown Royalty. Introducing the new Grant Napear 'Peaches' t-shirt. Only $15. 6th: Mavs Moneyball. Teen gets 'mavified' by Mavericks Man. ("He's my hero!") 7th: Cuzoogle. Steve Carell is all set to star in the Tim Donghy biopic. (I wish this were true.) 8th: Awful Announcing. Nike's slick new commercial stars Steve Nash and Brandon Roy. ...

Related: nike my better is better song, nike my better :60 song, nike sparq song
Why Did Nike Use Saul Williams' "List of Demands" in Their New Campaign?FanHouse
Quite frankly, I haven't seen as fervent of a reaction to a song in a commercial as I have with Saul Williams' "List of Demands," which is featured in Nike's new " My Better is Better Than Your Better " campaign. Many of the uninitiated have been captivated by the song ( our own Ryan Wilson's now a Williams convert , along with a few other anonymous members of the FanHouse Illuminati). But I, ...