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Tough Times Complicate the Case for Buying Super Bowl Ads
Tough Times Complicate the Case for Buying Super Bowl Ads
With advertising rates for the Super Bowl running as high as $3 million for a 30-second spot, some marketers are wondering whether during these tough economic times they can afford the big game. FedEx , a loyal Super Bowl advertiser, still hasn't decided if it will buy in. FedEx is concerned ...
Roger Goodell wants to keep scalpers from getting Super Bowl tickets - Los Angeles Times
Roger Goodell wants to keep scalpers from getting Super Bowl tickets - Los Angeles Times
latimes.com — NFL Commissioner Roger Goodell says he's tired of Super Bowl interceptions. Interceptions by ticket scalpers, that is.... Goodell said Tuesday that the league was looking into the best ways to get its lowest-priced postseason tickets into the hands of ... (more) Roger Goodell wants to keep scalpers from getting Super ...
Poll Results - Which is the Toughest Division to Play In
Poll Results - Which is the Toughest Division to Play In
pastthepylon.blogspot.com — For a period of two weeks, we ran the poll, Which is the Toughest Division to Play... in and here is the voting breakdown where everyone vote. (more) Poll Results - Which is the Toughest Division to Play In
Ratings: Super Bowl vs. Election Night
sportsmediablog.dallasnews.com — Super Bowl XLII ------- 43.3 Election Night 2008 (prime time) --- 41.5 Must be the commercials! No.... of networks covering the game: 1 (Fox) No. of networks covering the elections 14 Here's the election breakdown, according to Nielsen: ABC --... (more) Ratings: Super Bowl vs. Election Night
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Dismal Economy Taking Toll on Super Bowl Ads
The Big Lead — ... Super Bowl Ads: “With advertising rates for the Super Bowl running as high as $3 million for a 30-second spot, some marketers are wondering whether during these tough economic times they can afford the big game.” (Wall Street Journal) ...

Tough Economic Times Has Some Advertisers Rethinking The Super Bowl
FanHouse — ... The commercials are what people that don't care about the Super Bowl stay interested in. It's almost anti-American to actually use a commercial break to go to the bathroom. Well, with the tough economic times hitting our country and a lot of companies pulling money from their advertising branch first, the Wall Street Journal suggests that some regular contributors might bypass on the $3 million for a 30-second ad. ...

Related Content
NFL Asks Fans to Vote on Super Bowl Ads
mediaweek.com 11/21/2008 — -By Elaine Wong, Brandweek The National Football League will unleash a TV spot this weekend to encourage online voting on its Web site dedicated to the Super Bowl, NFL.com/SuperAd. The spot, a collaborative effort between NFL Films and BBDO, New York, ...
The Top 10 Super Bowl Ads of All Time by MSNBC.com
blacksportsonline.com 1/29/2009 — For a lot of people the Super Bowl commercials are more interesting than the Super Bowl itself. MSNBC.com has compromise a list of the Top 10 Super Bowl Commercials. For your viewing pleasure check out the above uncensored version of the Terry Tate "Office Linebacker" Super Bowl ...
Party’s off for some at Super Bowl
sportsbusinessjournal.com 11/24/2008 — By JAY WEINER and LIZ MULLEN Staff writers The mother of all sports party scenes the Super Bowl will be leaner come February in Tampa. With the nation s economy headed toward recession, gala parties, such as Sports Illustrated s annual bash, and ...
Super Bowl Ads Avoiding the Recession?
pastthepylon.blogspot.com 1/15/2009 — With the country going through hard times, will advertisers still play the money for those Super Bowl ads?
Top Ten Changes That Need to be Made to the Super Bowl
toptenchicagosports.com 1/22/2009 — It's a national holiday, or at least the day after should be. The Super Bowl is the biggest sporting event of the year, but that doesn't mean it's perfect. Far from it. Here are the Top Ten Changes That Need to be Made to the Super Bowl. 10. No ...
2009 Super Bowl XLIII Odds
totalprosports.com 12/30/2008 — Total Pro Sports - If your interested in the upcoming 2009 Super Bowl odds and are not going to be in Las Vegas to place your wager. Then we recommend you check out our partner BetOnline.com. BetOnline.com has recently partnered with Total Pro Sports offering all their loyal readers a ...
Steelers Super Bowl DVDs Give Fans What We've Been Waiting For
nfl.fanhouse.com 10/29/2008 — Steelers fans we live in a wonderful time. For years, many Steelers fans (including me) have been on the quest to find original broadcasts of Steelers game from the 1970s. In the pre-Internet days, it was a nearly impossible task. At one point, I was ...
NBC Still Can't Sell Super Bowl Ads (GE)
alleyinsider.com 11/29/2008 — superbowlads.jpg NBC still hasn't sold any Super Bowl spots since September, when it crowed about a faster-than-usual pace. Traditional Super Bowl advertisers FedEx, Garmin., Salesgenie.com and GM aren't buying commercials this year, reports the AP . ...
Super Bowl XLIII Second Highest Rated of All Time. 147 Million Viewers
bizoffootball.com 2/3/2009 — Super Bowl XLIII is the second most viewed Super Bowl in history with a total audience of 147 million viewers, according to Nielsen Media Research, and third most-watched television broadcast in history. The Pittsburgh Steelers defeated the Arizona Cardinals 27-23 in a game described by John ...
On Super Bowl Sunday, It's not just the Game; It's the Commercials
redskinshogheaven.com 1/31/2009 — If you think the Super Bowl is only about the game, think again.
Top 10 Reasons Your Losing Team Needs New UniformsBleacher Report - NFL 11/11/2008
Okay, admittedly, clothes don't make the man. But, in the case of uniforms, they sure as hell get your perennial doormat team turned around within five years. If your team is muddling in mediocrity, your team doesn't need a new coach or better ...
Mewelde Moore Could Put Willie Parker Out of a JobBleacher Report - NFL 11/11/2008
"Fast" Willie Parker is exactly what his nickname states: fast. He has been to the Pro Bowl twice in his four-year career with the Pittsburgh Steelers and has the record for the longest run in Super Bowl history of 75 yards. He was the Steelers MVP ...
Jon Gruden to Coach The Eagles?Bleacher Report - NFL 11/11/2008
  Look, we've had ten years of the Andy Reid era; it's been great.   We made the playoffs six times, the conference championship game four times, and one Super Bowl. But we haven't won a title yet. And it doesn't look like we're going ...
Don Banks: NFC, AFC East lead latest division rankingsSI.com - NFL 11/11/2008
The NFC and AFC East are clearly the top two divisions in the NFL. Don Banks wonders if that could result in a Super Bowl rematch, with roles reversed.
T.O. holding out a Super hopeNYDailyNews.com - Football 11/12/2008
Terrell Owens says the Cowboys aren't out of the NFC East race or Super Bowl contention. And Owens says the proof is in last year's Giants. The Cowboys won the NFC East last season but were upset by the Giants in the divisional round.