Blog Reactions
TheScore.com Blog: Drew Rosenhaus and the Florida Panthers Try Viral Marketing
Kuklas Korner: Agent Takes on Panthers’ Fans as Clients
Litter Box Cats: Panthers fans seek price breaks; hire Drew Rosenhaus for representation
Tom Benjamin's NHL Blog :: CanucksCorner.com: Panther Marketing
Drew Rosenhaus and the Florida Panthers Try Viral Marketing
TheScore.com Blog —
... Anyway, fortunately Yahoo’s awesome Puck Daddy has blog brought some sanity to the story, as they’ve got the real story: this is just a clever piece of viral marketing. ...
Agent Takes on Panthers’ Fans as Clients
Kuklas Korner —
... about the NHL:
“I have been hired by the fans of the NHL’s Florida Panthers to negotiate lower season ticket prices. I will keep you posted on the outcome.”
Curious because the Florida Panthers do in fact have tickets of above-average price, according to the 2008-09 Fan Cost Index (.pdf). Curious because Rosenhaus taking on what amounts to a class-action movement on behalf of hockey fans is about as random as it gets.
Click here for more. Interesting, right? Think the Rangers should hire someone?
Panthers fans seek price breaks; hire Drew Rosenhaus for representation
Litter Box Cats —
... Center faithful."
Finger's on the pulse of the BAC faithful. Hmm.
You've got to love this. Really shows a positive, aggressive (dare we say cutting-edge?) attitude that hasn't been present with the organization in a long, long while.
It hasn't been owned up to by the team as a tool, but what a wonderful marketing campaign idea that has attracted tons of attention...and it hasn't even been officially rolled out.
Greg at Puck Daddy summed it up thusly:
Did the ...
Panther Marketing
Tom Benjamin's NHL Blog :: CanucksCorner.com —
... Puck Daddy tips us off to a new Panther marketing campaign in Florida, a campaign that has the fans “hiring” an agent to negotiate lower ticket prices. In a ...
Wednesday Links
St. Louis Game Time —
... NHL player out of a uniform. He looks NOTHING like a hockey player. [ESPN]
Scottz Gomez is a Canadien. Well, he's still an American ... but he'll be playing in Montreal. [ESPN]
Puck Daddy breaks down the free agent d-men ... [Puck Daddy]
... centers ... [Puck Daddy]
... and goalies. Notice how Manny Legace can't crack this list. Hope he enjoys playing golf. [Puck Daddy]
I hate Drew Rosenhaus. [Puck Daddy]
Marcus can't believe we missed this: Tie Domi and Bob Probert ...
Fan Rebellion -- Hockey Fans Hire Super Agent Drew Rosenhaus
Cincy Jungle —
... I couldn't believe that hockey fans were actually smart enough to launch the first formal, class-action fan rebellion in professional sports history. Then, I looked for more information. It turns out that hockey fans are not smarter than football fans. In fact, they may be dumber if they fall for this scam. Rosenhaus was actually retained by the Panthers as part of a marketing campaign, hence the press release and the Twitter feed. Yahoo Sports is reporting that the team reached out to ...
Drew Rosenhaus Duped Us, Football in the Courts and We’re All Just Lazy Writing Hacks
On the DL —
... Drew Rosenhaus wins. He duped me. I totally fell for this brilliant marketing stunt he and the Florida Panthers have pulled to lower ticket prices. For those who may have seen Rosenhaus’ tweet that he has signed on to represent the Florida Panthers fans in an effort to get lower ticket prices and thought it was serious, welcome to the club. ...
Drew Rosenhaus Prefers Sprints on the Beach, not Long Walks, with His Clients
The Sporting Blog —
... Drew Rosenhaus seems to be doing his level best to bring that day about. Fresh off last week's news that the super agent is now helping the Florida Panthers promote ticket sales, Rosenhaus has spent this week trumpeting the fact that he also works out with his clients. Driveway sit-ups have got to be next. ...
